[2007-01-23] Google May Code In-Game Advertising
Google has digital initiatives rumored for a couple of areas. In-game advertising delivered through a potential acquisition of Adscape Media may place Google ads in online games, while the search advertising company's initiative to bring e-books to the masses could find allies among the biggest global publishers.

---

[2007-01-08] Yahoo Gets Around, A Lot, With Go 2.0
Yahoo! announced a flurry of new partnerships today as part of a global launch of Yahoo! Go for Mobile 2.0 (beta). The Sunnyvale, Calif.-based company teamed up with Motorola, Nokia, Opera, Research In Motion, Samsung, and 3 Group, hoping to maximize exposure of the new platform and Yahoo!'s new oneSearch mobile search engine.

---