Newsletter Archives
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How Are You Tracking Your Text Analytics? Here are several excerpts from an excellent post by Bruce Temkins, It's Time For Text Analytics: At the Clarabridge event this week, I got to spend time with many executives from large companies that were thrilled with the results from their text analytics efforts. Date: 2010-02-01 Bad press and negative publicity can affect businesses in many different ways. In the online world, negative information can be difficult to combat, especially when it ends up adjacent to keyword queries in search engines. Date: 2010-01-18 As we move into the next phase of social communication online the idea of outsourcing your social media activity to a PR agency makes less and less sense. Date: 2010-01-04 |
