Newsletter Archives

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Is Your Company Settling? While I've been to Belgium the past week for the fine Fusion Marketing Experience, I decided to take a day trip to Paris yesterday since it was only 2 hours away by train. As you may know, I do a bit of traveling. Date: 2012-05-07 ![]() An article in USA Today says RIP Corporate Blogging. According to a study by UMASS fewer companies in the Fortune 100 and INC 500 are maintaining their blogs. Date: 2012-04-23 ![]() Marketers, educators, parents, it seems that almost anyone in the Generation X or Boomer demographic is scratching their heads trying to figure out Generation Y aka the Millennial. Date: 2012-04-09 ![]() The trend over the last several years in the enterprise is the establishment of centralized social media team often referred to as a Center of Excellence. Date: 2012-03-26 ![]() Have you ever Googled the name of a business before buying something from them? You can be sure that your potential customers Google you too. Date: 2012-03-12 ![]() Are you a brand that values and protects the copyright you hold on your photos? Pin them to Pinterest, the hot social network of the moment, and you've just given them your copyright. Date: 2012-02-27 ![]() While many of the tips on blog resource sites concentrate on "personal blogging", many can be transferred to a more business-minded blog. Date: 2012-02-15 ![]() Are America's fastest-growing companies shifting away from blogging as a primary social media platform? "Maybe" could be a conclusion based on new research examining the INC 500 from The Center for Marketing Research at the University of Massachusetts. Date: 2012-01-31 ![]() 2012 is going to be one of those years: pivotal in many ways. For many companies in the tech and social networking industries, 2011 was a year of tremendous growth. Date: 2012-01-16 ![]() The world is becoming a much smaller place. But even with social media contributing to a globally connected society, businesses that continue to take a global approach to social content and engagement may be missing opportunities for greater resonance and relevance. Date: 2012-01-05 ![]() |
